AATU dog and cat food
AATU is a UK brand built around grain-free dry food with a high proportion of meat, fish or poultry in each recipe, positioned as closer to what a dog or cat would eat without the cereal fillers used in many everyday foods. We stock a selection from the range, and each product page shows what is in stock right now.
Who AATU are
AATU's recipes are built around a single main protein per bag, with the meat, fish or poultry content kept high relative to other ingredients, and no grain in the formulation. That single-protein, grain-free approach sits it in the premium end of the market rather than the everyday shelf.
The brand makes both dog and cat food on the same principle, which is less common than it sounds — most brands of this size specialise in one species rather than running parallel ranges for both.
What we stock, and who it suits
Our range includes a selection of AATU's dry dog and cat food. We carry a slice of the wider catalogue rather than every recipe, and what shows in the grid above is what we currently have available to order.
It tends to suit owners who specifically want a grain-free, high-meat diet for their dog or cat, whether that is a personal preference or because a vet has suggested reducing cereal content. It is a genuinely different formulation to a standard dry food rather than the same recipe repackaged.
Switching a dog or cat onto it
A higher-meat, grain-free food can sit differently in the gut than a food your dog or cat is used to, so introduce it gradually over a week or so rather than switching the whole bowl at once, mixing in a growing proportion each day.
If your dog or cat has a diagnosed digestive condition or a specific dietary need, check with your vet before changing food, grain-free or not — a premium ingredient list is not the same thing as a food chosen for a particular medical reason.
The range
Everything below is in stock with us, priced with delivery worked out, and packed and posted by hand in the UK.
Aatu Dog 80/20 Salmon
Single-protein 80/20 salmon recipe for dogs avoiding grain and white potato
£99.99
Aatu 80/20 Complete Dog Salmon
An 80% salmon complete dry food for dogs, grain, gluten and white potato free
£23.99
Alpha Sensitive Salmon & Rice
A salmon and rice dry food for adult dogs with sensitive digestions, made without wheat gluten, soya or dairy.
£49.00
Alpha Working Dog Maintenance Chicken
An energy-controlled chicken dry food for working dogs with lower energy needs or a tendency to put on weight.
£29.00
James Wellbeloved Grain Free Senior Dry Dog Food Turkey & Veg
Grain-free turkey kibble for senior dogs, with glucosamine and chondroitin for joints
£82.35
Harringtons Just 6 Dry Dog Food Lamb
Grain-free lamb dry dog food in 2KG and 12KG sizes, with size-specific formulas
From£13.99
Forthglade Complete Meal Lightly Baked Chicken
A grain-free complete dry food for adult dogs, lightly baked and built on 50% chicken
From£12.49
Bakers Superfoods Chicken with Vegetables Dry Dog Food
Bakers Chicken with Vegetables dry dog food, 14kg, complete nutrition for adult dogs
£39.15
Harringtons Adult Dog Salmon & Potato
Complete salmon and potato dry dog food with 21% protein in a 1.7KG bag
£6.25
Forthglade Cold Pressed Grain Free Chicken
Cold-pressed grain-free chicken food with fruit and botanicals, in three bag sizes
From£16.99
Common questions
- Is grain-free food better for dogs and cats?
- Not automatically — grain-free simply means no cereal grains are used, which suits some animals and makes no difference to others. Whether it is the right choice depends on your individual dog or cat rather than grain-free being a universal improvement.
- Does AATU make food for both dogs and cats?
- Yes, AATU runs parallel dry food ranges for dogs and cats, both built around a high proportion of a single named meat, fish or poultry protein and no grain in the recipe.
- Does Giddy Pets stock the whole AATU range?
- No, we stock a selection rather than every recipe AATU makes. What is shown in the grid above reflects what we currently have available to order, and that can change as stock does.
- How do I switch my dog onto a new food?
- Mix a small amount of the new food into their current one and increase the proportion gradually over about a week, watching their stools as you go. If your dog has a known sensitivity or a health condition, check with your vet before making the switch.
Related
Written by Matt Garnett, who runs Giddy Pets and is a lifelong pet owner — not a vet. This is general information, not veterinary advice, and it cannot replace an examination by the vet who knows your animal. How we write these guides.