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Pro Plan Puppy Healthy Start Medium Breed Chicken

Medium-breed puppy food, fed by age against an expected adult weight of 10-70kg

£67.95

How often?

£67.95same price, however often you have it

· tracked · UK mainland estimate · 14-day promise

Free UK delivery on this order

Secure checkout by Stripe · Card, Apple Pay & Klarna

On the weight range

A 10-70kg "medium" band is wide enough to cover most non-giant breeds, so it's worth checking the actual feeding table against your puppy's expected adult weight rather than assuming "medium" alone tells you the right daily amount.

Secure checkout

Tracked delivery

Easy returns

Why we chose it

Purina's medium-breed range fills the gap the small and large-breed formulas either side of it leave open, and that's the reason to stock all three rather than just the two extremes. The calorie figure being printed per 100g also makes it easier to double-check portions against the feeding table.

— Matt, founder

Specifications

Material: high quality chicken, this complete puppy food will help support them all the way to adulthood
Ash: 7.5%
Fat: 19%
Brand: Pro Plan
Fibre: 2%
Protein: 30.0%
Material: high quality chicken, this complete puppy food will help support them all the way to adulthood
Food type: Complete dry food for medium puppies, suitable for medium breed puppies (10-70kg adult weight).
Fat content: 19.0%

Full description

A medium-breed puppy sits in the awkward middle of the puppy-food aisle: too big for small-breed portions, too small for the large-breed joint-support formulas, and often just fed whichever bag was already on the shelf.

Chicken (20%) leads the composition, alongside dried poultry protein, wheat, soya meal, animal fats and rice (8%). Protein comes out at 30%, fat at 19%, crude ash at 7.5% and crude fibre at 2%, at 405 kcal per 100g. Purina's feeding table runs from 6-9 weeks through 12-24 months, built specifically for medium-breed puppies with an expected adult weight of 10-70kg, and it's also suitable for gestating or lactating mothers.

Chicken (20%) leads the ingredients, with rice at 8%
Protein 30%, fat 19%, crude ash 7.5%, crude fibre 2%
405 kcal per 100g
Built for an expected adult weight of 10-70kg
Suitable for pregnant or lactating mothers as well as puppies
12KG bag

On the weight range. A 10-70kg "medium" band is wide enough to cover most non-giant breeds, so it's worth checking the actual feeding table against your puppy's expected adult weight rather than assuming "medium" alone tells you the right daily amount.

Who it's for: owners of a medium-breed puppy who want a feeding plan built around that middle ground, rather than a small-breed or large-breed formula either side of it.

Delivery

Tracked UK delivery — your estimated arrival date is shown above and updates automatically. Standard delivery £2.99, and free on orders over £39. Full details on our delivery information page. Delivery information

Returns

14 days to change your mind, no interrogation. Items need to be unused (sensory products unopened, for hygiene). Full details on our delivery & returns page.

Payment

Secure checkout by Stripe — cards, Apple Pay, Link and Klarna. We never see or store your card details.

Common questions

What's the protein source?

Chicken, at 20%, with rice at 8%.

What weight range is it built for?

An expected adult weight of 10-70kg.

How many calories does it have?

405 kcal per 100g.

Can it be fed to a pregnant or nursing dog?

Yes, it's listed as suitable for gestating or lactating mothers too.

How long does delivery take?

Your estimated delivery date is shown above and updates automatically. UK orders are sent tracked — standard delivery is £2.99, and free on orders over £39.

How do I track my order?

As soon as your order is dispatched we email you a tracking link, so you can follow it all the way to your door.

What is it made from?

high quality chicken, this complete puppy food will help support them all the way to adulthood. Full specifications are listed above.

What if I need to return my order?

You have 14 days from delivery to change your mind. Just email us with your order number and we’ll send the return steps the same working day — see our delivery & returns page for details.

Why buy from Giddy Pets?

Carefully selected by pet ownersEvery product is chosen and quality-checked by people who actually live with dogs, cats and small pets.
Tracked delivery on every orderUK delivery with tracking as standard — and it’s free when you spend over £39.
UK customer supportReal, UK-based humans read every email — usually Matt, the founder. No bots, no ticket numbers.
Easy returns14 days to change your mind, no interrogation. If it’s not right, we’ll make it right.