Alpha dog food — what we stock
Alpha is a UK complete dry dog food brand, sitting in the everyday, widely available part of the market rather than the boutique or prescription end. We stock a selection from the range alongside the other everyday and premium names on the shelf, and what is shown in the grid above is what we currently have available to order.
Who Alpha are
Alpha positions itself as a straightforward, complete dry dog food, aimed at owners who want reliable everyday nutrition without paying boutique prices. Like most brands at this end of the market, the range covers different life stages and activity levels rather than one single formula for every dog.
As with any dog food, the brand name on the bag matters less than whether the specific recipe suits your dog's age, size and any known sensitivities. A recipe that works well for one dog will not automatically suit another, whatever brand it comes from.
It sits alongside the other everyday and mid-range brands on the shelf rather than the smaller, boutique names, and it is worth judging on the same basis you would judge any of them — the actual ingredients list and life-stage suitability, rather than shelf position or price alone.
What we stock, and who it suits
We stock a selection from the wider Alpha range rather than every recipe the brand makes, and what is available can change as stock does — the grid above reflects what we currently have to order. This tends to suit owners looking for a dependable, no-frills dry food at an accessible price point.
If you are chasing a specific grain-free, single-protein or prescription-style formulation, it is worth checking the exact recipe details against what your dog needs rather than assuming any one brand covers it. Introduce any new food gradually alongside what your dog already eats, and speak to your vet if the change does not settle well.
Because we buy stock in and hold it ourselves rather than listing direct from every manufacturer, our Alpha range reflects what is genuinely available to us at any given time rather than a curated top-to-bottom listing of everything the brand produces — check the grid above for what is currently in stock to order.
From this brand
Everything below is in stock with us, priced with delivery worked out, and packed and posted by hand in the UK.
Alpha Adult Working Maintenance
A complete dry food for adult dogs with lower energy needs, built to help maintain a healthy weight
£28.95
Alpha Adult Dog Sensitive Chicken Rice
Wheat gluten free dry food for adult dogs with dietary sensitivities, made with chicken
From£12.39
Alpha Everyday Dog Beef, Chicken & Veg
Complete dry dog food with British beef and chicken, priced for everyday feeding
£15.95
Alpha Sporting Puppy Chicken Rice
A complete food for puppies of working, sporting and racing breeds, built for fast growth
From£11.65
Alpha Adult Working Dog Grain Free Chicken, Potato & Veg
Grain-free complete food for adult working dogs, made with chicken and potato
£45.65
Alpha Adult Dog Sensitive Extra Duck & Rice
Wheat gluten free dry dog food for sensitive dogs, made with duck, beef and fish
£42.59
Alpha Sensitive Salmon & Rice
A salmon and rice dry food for adult dogs with sensitive digestions, made without wheat gluten, soya or dairy.
£49.00
Alpha Working Dog Maintenance Chicken
An energy-controlled chicken dry food for working dogs with lower energy needs or a tendency to put on weight.
£29.00
Alpha Working Dog Grain Free Lamb & Potato
A grain-free lamb and sweet potato dry food for adult working dogs, with no added soya or dairy.
£45.00
James Wellbeloved Grain Free Senior Dry Dog Food Turkey & Veg
Grain-free turkey kibble for senior dogs, with glucosamine and chondroitin for joints
£82.35
Harringtons Just 6 Dry Dog Food Lamb
Grain-free lamb dry dog food in 2KG and 12KG sizes, with size-specific formulas
From£13.99
Forthglade Complete Meal Lightly Baked Chicken
A grain-free complete dry food for adult dogs, lightly baked and built on 50% chicken
From£12.49
Common questions
- Is Alpha a good brand of dog food?
- Alpha is a widely available UK dry food brand aimed at the everyday end of the market. Whether it suits your dog comes down to the specific recipe matching their age, size and any sensitivities, rather than the brand name alone, the same as with any food you choose.
- Does Giddy Pets stock the whole Alpha range?
- No, we stock a selection from the range rather than every recipe Alpha makes. What is shown in the grid above reflects what we currently have available to order, and that can change over time as stock does.
- What if my dog doesn't get on with a new food?
- Introduce any new food gradually alongside what they are already eating, over several days rather than swapping overnight, and keep an eye on their stools and appetite. If your dog seems unwell or the change does not settle, speak to your vet rather than persisting with it.
Related
Written by Matt Garnett, who runs Giddy Pets and is a lifelong pet owner — not a vet. This is general information, not veterinary advice, and it cannot replace an examination by the vet who knows your animal. How we write these guides.