Alpha puppy food
Alpha is a UK dog food brand built around straightforward, everyday recipes rather than a premium price tag, and their range includes a dedicated puppy formula alongside the adult and working lines. We stock a selection from that range, including the puppy recipe, as part of the dry food on our shelves.
The Alpha puppy recipe
Alpha's puppy food sits within their sporting and working-dog range, built as a complete dry food for a growing dog rather than an adult formula fed in smaller amounts. It is aimed at owners who want a straightforward, no-frills puppy diet rather than a heavily marketed premium option.
As with any puppy food, it is formulated to support growth, which is a different job to an adult maintenance diet — puppies have different energy and mineral needs while their bones and joints are still developing, particularly in larger breeds. Switching a puppy onto an adult food too early is not something to do without a reason.
What we stock, and who it suits
Our range includes Alpha's puppy formula alongside a selection of their adult recipes, both grain-inclusive and grain-free. We stock a selection from the wider Alpha range rather than every product they make, and what is shown in the grid above reflects what is currently available to order.
This tends to suit owners looking for a dependable, everyday puppy food without paying for the marketing that comes with some premium brands, rather than those chasing a specific limited-ingredient or exotic-protein formula. Whether it suits your puppy specifically comes down to how they get on with it, not the brand name on the bag.
For this need
Everything below is in stock with us, priced with delivery worked out, and packed and posted by hand in the UK.
Alpha Sporting Puppy Chicken Rice
A complete food for puppies of working, sporting and racing breeds, built for fast growth
From£11.65
Alpha Adult Working Maintenance
A complete dry food for adult dogs with lower energy needs, built to help maintain a healthy weight
£28.95
Alpha Adult Dog Sensitive Chicken Rice
Wheat gluten free dry food for adult dogs with dietary sensitivities, made with chicken
From£12.39
Alpha Everyday Dog Beef, Chicken & Veg
Complete dry dog food with British beef and chicken, priced for everyday feeding
£15.95
Alpha Adult Working Dog Grain Free Chicken, Potato & Veg
Grain-free complete food for adult working dogs, made with chicken and potato
£45.65
Alpha Adult Dog Sensitive Extra Duck & Rice
Wheat gluten free dry dog food for sensitive dogs, made with duck, beef and fish
£42.59
Alpha Sensitive Salmon & Rice
A salmon and rice dry food for adult dogs with sensitive digestions, made without wheat gluten, soya or dairy.
£49.00
Alpha Working Dog Maintenance Chicken
An energy-controlled chicken dry food for working dogs with lower energy needs or a tendency to put on weight.
£29.00
Alpha Working Dog Grain Free Lamb & Potato
A grain-free lamb and sweet potato dry food for adult working dogs, with no added soya or dairy.
£45.00
Pedigree Tasty Minis Puppy Treats Chewy Cubes with Chicken
Soft chewy puppy training treats with 13% chicken and added calcium, 125g
£2.25
Forthglade Complete Puppy Chicken with Liver Grain Free — 18 x 395g Trays
Sold as a case: 18 x 395g trays. A complete grain-free wet food for puppies, built on 71% chicken and 4% chicken liver
£35.89
Bakers Puppy Superfoods Chicken with Vegetables
Bakers Puppy Chicken & Vegetables dry dog food, 12.5kg, complete food for puppies from 6 weeks to 24 months
£39.15
Common questions
- Does Alpha make a proper puppy food, or just adult food in a smaller bag?
- Alpha's puppy recipe is a genuine growth formula within their sporting and working range, formulated differently from their adult diets to support a puppy's development rather than simply being the same food in a smaller portion.
- When should I move my puppy off Alpha puppy food?
- Most dogs move onto an adult diet once they stop growing, which varies by breed and size — smaller breeds mature faster than large ones. There is no single date that applies to every dog, so watch your puppy's growth rather than switching on a fixed schedule.
- Is Alpha puppy food suitable for large-breed puppies?
- Large-breed puppies have particular needs around controlled growth to protect developing joints, so check the pack for any large-breed guidance before choosing a formula, and ask your vet if you are unsure whether a specific recipe suits a fast-growing large dog.
- How do I switch my puppy onto a new food?
- Introduce it gradually over several days, mixing increasing amounts in with whatever they are currently eating rather than swapping overnight. Watch their stools and appetite as you go, and slow the transition down if they seem unsettled by it.
Related
Written by Matt Garnett, who runs Giddy Pets and is a lifelong pet owner — not a vet. This is general information, not veterinary advice, and it cannot replace an examination by the vet who knows your animal. How we write these guides.