A dog's digestive system handles a shorter, cleaner ingredient list better than a long one padded with fillers, and it's the kind of thing that only becomes obvious once you compare two labels side by side rather than reading either alone.

Lily's Kitchen's Lamb Tagine is built around freshly prepared lamb at 60% of the recipe, with couscous, squash, broccoli, apricots and kale each making a small named contribution, alongside turmeric and cinnamon. The remainder of the recipe is a long list of named herbs and botanicals — golden rod, nettle, aniseed, rosehips, marigold petals, cleavers, kelp, alfalfa, milk thistle, dandelion root, burdock root and celery seeds.

• Freshly prepared lamb 60%
• Couscous 3%, squash 2%, broccoli 2%, apricots 2%, kale 1%
• Turmeric and cinnamon named on the label
• Protein 10.6%, fat 7.4%, crude ash 2.5%, crude fibre 0.5%
• Energy 120 kcal per 100g
• 400G can

On the ingredients. Couscous and brown rice both appear in the recipe, so this is not a grain-free food, despite the premium positioning — worth knowing if grain-free specifically is what you're shopping for.

Who it's for: owners who want a wet food with a genuinely high named-meat percentage and are happy for grains to be part of the recipe alongside it.