Naturediet reviews: what the range actually is
We don't run a star-rating or review score for brands on this site, so rather than a made-up number here's the honest version: Naturediet is a wet-food range sold in trays, split mainly between the Feel Good line and the single-protein Purely range, and it tends to suit dogs who do better on wet food than dry, whatever the reason for that.
What's actually in the range
Naturediet's Feel Good trays cover a spread of proteins, including grain-inclusive and grain-free options, in a soft, ready-to-serve format that goes straight from tray to bowl without needing anything added. The Purely range narrows that down to a single named protein per tray, which suits owners trying to simplify what a dog is eating, whether for a suspected sensitivity or just out of preference.
Because it's a wet, tray-based food rather than a kibble, it carries more moisture per gram than a dry food, which some owners specifically look for.
Who tends to reach for it
Wet food in general suits dogs who are fussier eaters, older dogs who find dry kibble harder to manage, or any dog recovering an appetite after being under the weather. It's also a straightforward way to add moisture and palatability to a dog's diet without changing the whole feeding routine.
Because trays come pre-portioned, some owners also find it easier to keep servings consistent compared with scooping a kibble measure by eye, and there's no bag to reseal or kibble to spill once a tray is open.
Feel Good versus Purely
The Feel Good line is the wider of the two, covering several proteins and both grain-inclusive and grain-free recipes, which makes it the more flexible starting point if you're feeding wet food simply because your dog prefers it or needs the extra moisture, rather than for any particular sensitivity.
Purely strips that back to a single named protein per tray with a shorter ingredient list, which is the more useful choice if you're trying to simplify what a dog eats, whether that's to investigate a suspected intolerance or just to know exactly what's going into the bowl.
From this brand
Everything below is in stock with us, priced with delivery worked out, and packed and posted by hand in the UK.

Reusable Washable Puppy Training Pad
A quilted, machine-washable training pad that absorbs accidents and locks in moisture with a leak-resistant base. Reusable for puppy toilet training and senior dogs, in several bone and paw prints.
From£7.99

Dog Calming Ear Muffs For Fireworks & Thunder
A soft stretchy snood that wraps snugly over your dog's head and ears to muffle fireworks, thunder and loud noises. Helps nervous dogs feel calmer during storms, travel and grooming.
£11.99

MPS Head Cover — Breathable Dog Head & Ear Protector
A comfortable, breathable alternative to the cone of shame — protects head and ear wounds or bandages while letting your dog move freely.
From£30.99

Leucillin Antiseptic Skincare Spray for Cats & Dogs
A versatile, alcohol-free antiseptic spray that cleans, soothes, and helps protect your pet's skin from bacteria, viruses, and fungi.
From£16.49

Pressure-Activated Pet Cooling Mat
Press down, feel the cool — this pressure-activated mat absorbs body heat and stays up to 10°C cooler than the room, with no freezing required.
From£34.99

Ice-Silk Cooling Dog Bed with Bolster Edge
A breathable ice-silk cooling bed with a soft bolster edge and a cool-touch centre panel that helps your dog stay comfortable through warm weather. No need to freeze or refrigerate, it cools naturally on contact.
From£12.99

Dog Front-Limb Mobility Wheelchair
An adjustable two-wheel walker that supports dogs with front-limb weakness or injury. The lightweight frame and padded supports restore mobility, helping your dog stay active, exercise and enjoy walks with confidence.
From£176.99

Plush Foam Pet Stairs
Soft foam steps with a plush, washable cover that help senior, small or short-legged pets reach the sofa or bed safely. The lightweight, sturdy build reduces jumping strain on ageing joints.
From£21.99

Real-Time GPS Pet Tracker
A compact GPS tracker that clips to most collars for real-time location, geofence alerts and find-me sound.
£29.99

Hooded Dinosaur Dog Raincoat
A waterproof hooded dog raincoat with a fun dinosaur spine and yellow fins. It features full-coverage legs, a reflective strip and a built-in D-ring for a lead, keeping smaller dogs dry and visible on wet walks.
From£29.99

Disposable Female Dog Nappies
Disposable, absorbent nappies for female dogs — a secure, leak-proof fit for seasons (heat), excitable urination and incontinence. Soft, breathable outer with easy hook-and-loop fastening. Sizes XXS to XL.
£8.99

Dog Sports Jacket For Medium & Large Breeds
A sleek zip-up sports jacket with full leg sleeves and reflective trim, designed to keep medium and large dogs warm and dry on cold-weather walks. Easy-fit and snug at the cuffs.
From£24.99
Common questions
- Is Naturediet grain-free?
- Some recipes are and some aren't - the range includes both grain-inclusive Feel Good trays and grain-free options, so it's worth checking the specific tray rather than assuming the whole brand sits on one side of that choice.
- Can I mix Naturediet with dry food?
- Yes, mixed feeding - wet and dry together - is common and generally fine, as long as the overall amount fed is adjusted so the dog isn't simply getting more food on top of a full dry ration. Check both packs' guides and reduce each proportionally rather than feeding full amounts of both.
- Does Naturediet suit a dog with a sensitive stomach?
- The single-protein Purely range is often the more useful starting point for a dog with a suspected sensitivity, since it keeps the ingredient list simple and easier to trace if a reaction happens. Any diet change for a genuinely sensitive dog is worth discussing with your vet first.
- Does Naturediet need to be refrigerated once opened?
- Like any wet dog food, an opened tray should be covered and kept in the fridge, and used within the timeframe given on the pack rather than left out at room temperature. Serving it at room temperature rather than fridge-cold often makes it more appealing to a fussy eater.
Related
Written by Matt Garnett, who runs Giddy Pets and is a lifelong pet owner — not a vet. This is general information, not veterinary advice, and it cannot replace an examination by the vet who knows your animal. How we write these guides.