Rolled up it is a plush rabbit small enough to sit in one hand. Pulled out, it becomes a long corduroy strip with squeakers running along it. That change is the whole point, because a toy that transforms holds a dog's attention far longer than one that simply sits there, and the length gives you something to swing, drag and tug with rather than only something to throw across a room.

The fabric is soft corduroy, which has enough grip and texture to be satisfying in the mouth without being abrasive, and the strip shape suits shake-and-kill play, since the flapping end is what triggers it. At full length it measures 72cm, so there is a good stretch of toy between your hand and your dog's teeth during tug, which is worth having with a dog who lunges at the toy rather than taking it politely.

• Unrolls from a compact rabbit shape into a 72cm strip
• Soft corduroy fabric throughout
• Squeakers built in along the length
• Suits tug, fetch and shake play
• Sized for small, medium and large dogs

Being straight with you. Some listings for this item describe it as a snuffle mat for hiding treats. It is not one, and we would not buy it for that job. It is a plush squeaky tug toy, and like every plush toy it is for supervised play rather than being left with a dedicated shredder. Check it over regularly and retire it once the stitching starts to give.

Who it's for: Dogs who love a tug and a squeak, and owners after one toy that covers fetch, tug and a good shake.