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Specifications

Material: long lasting and scrummy cheese protein and tasty chicken and is splinter resistant; bone appetit!
Ash: 9.8%
Fat: 3.5%
Brand: Good Boy
Fibre: 1.25%
Protein: 53%
Material: long lasting and scrummy cheese protein and tasty chicken and is splinter resistant; bone appetit!
Food type: Complementary_or_treat
Fat content: 3.5%

Full description

A treat named after the flavour on the front of the bag doesn't always tell you which ingredient is actually doing the work, and this is a good example of exactly that.

Despite "Chicken" in the name, the recipe here is built around milk protein and low-fat cheese (26.3%), with chicken making up just 4.4% - it's a cheese chew with a chicken note, not the other way round. Good Boy's own analysis gives crude protein at 53% and fat at 3.5%.

60G pack
Low-fat cheese 26.3%, chicken 4.4%
Crude protein 53%, fat content 3.5%
Crude fibre 1.25%, crude ash 9.8%
Splinter-resistant chew

On the name. The "Chicken" in the title is the smaller ingredient here at 4.4% - the recipe is really built on milk protein and low-fat cheese at 26.3%. If you're buying it specifically for the chicken content, the plain percentage is worth knowing before you do.

Who it's for: owners after a high-protein, low-fat cheese-flavoured chew, rather than a primarily chicken one - the flavour is there, just not the dominant ingredient.

Delivery

Tracked UK delivery — your estimated arrival date is shown above and updates automatically. Standard delivery £2.99, and free on orders over £39. Full details on our delivery information page. Delivery information

Returns

14 days to change your mind (the shorter window for food, treats and frozen), no interrogation. Items need to be unused (sensory products unopened, for hygiene). Full details on our delivery & returns page.

Payment

Secure checkout by Stripe — cards, Apple Pay, Link and Klarna. We never see or store your card details.

Common questions

How much chicken is actually in it?

4.4% - the cheese content (26.3%) is the larger ingredient.

What's the protein content?

53%, with fat at 3.5%.

Is it splinter-resistant?

Yes, Good Boy describe it as splinter-resistant.

What's the fibre and ash content?

Crude fibre 1.25%, crude ash 9.8%.

How long does delivery take?

Your estimated delivery date is shown above and updates automatically. UK orders are sent tracked — standard delivery is £2.99, and free on orders over £39.

How do I track my order?

As soon as your order is dispatched we email you a tracking link, so you can follow it all the way to your door.

What is it made from?

long lasting and scrummy cheese protein and tasty chicken and is splinter resistant; bone appetit!. Full specifications are listed above.

What if I need to return my order?

You have 14 days from delivery to change your mind (food, treats and frozen items have a shorter window). Just email us with your order number and we’ll send the return steps the same working day — see our delivery & returns page for details.

Good Boy Cheese Please Chicken

Why we chose it

We'd rather say plainly that this is a cheese chew with a chicken hint than let the name on the front do the talking, because cheese is by far the bigger ingredient here and that's worth knowing before you buy it expecting a chicken treat. The protein-to-fat ratio is still genuinely good regardless of which ingredient is doing the flavouring.

— Matt, founder

Why buy from Giddy Pets?

Carefully selected by pet ownersEvery product is chosen and quality-checked by people who actually live with dogs, cats and small pets.
Tracked delivery on every orderUK delivery with tracking as standard — and it’s free when you spend over £39.
UK customer supportReal, UK-based humans read every email — usually Matt, the founder. No bots, no ticket numbers.
Easy returns14 days to change your mind, no interrogation. If it’s not right, we’ll make it right.