Butcher's Beef & Veg (price-marked pack)

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Specifications

Ash: 2%
Fat: 5%
Brand: Butcher's
Fibre: 0.2%
Protein: 8%
Moisture: 82%
Food type: Complete
Pack size: 150G
Fat content: 5%
Price-marked: £1.00
Main ingredients: Chicken 28%, beef 22%

Full description

Small dogs get through a tray faster than the name on the front changes to match what's actually in it, which is why the ingredients on a foil tray are worth a proper read even for something this size.

This tray is sold as Beef & Veg, but chicken (28%) is actually ahead of beef (22%) in the recipe, with carrots and peas making up a small share on top. It's fed by dog size rather than a flat amount, toy dogs up to 2.5 trays a day, small dogs 2.5-4.5, medium dogs 4.5-6.

Chicken 28%, beef 22%
Carrots 3%, peas 1%
Protein 8%, fat 5%, crude fibre 0.2%, crude ash 2%
Toy dogs (up to 5kg): up to 2.5 trays daily; small dogs (5-10kg): 2.5-4.5; medium dogs (10-20kg): 4.5-6
Price-marked pack, £1.00

On the name. This is called Beef & Veg, but chicken (28%) is slightly ahead of beef (22%) as the largest ingredient. It's a genuine two-meat recipe, just not quite in the order the name suggests.

Who it's for: owners of toy, small or medium dogs after a portion-guided, price-marked foil tray, rather than anyone shopping specifically for beef as the lead ingredient.

Delivery

Tracked UK delivery — your estimated arrival date is shown above and updates automatically. Standard delivery £2.99, and free on orders over £39. Full details on our delivery information page. Delivery information

Returns

30 days to change your mind (14 for food, treats and frozen), no interrogation. Items need to be unused (sensory products unopened, for hygiene). Full details on our delivery & returns page.

Payment

Secure checkout by Stripe — cards, Apple Pay, Link and Klarna. We never see or store your card details.

Common questions

Is chicken or beef the main ingredient?

Chicken, just ahead at 28% against beef's 22%.

How much should I feed a small dog?

2.5 to 4.5 trays a day for a dog between 5 and 10kg.

What does the £1.00 price mark mean?

It's printed on the tray as a ceiling price — it can be sold for less, never more.

What's the protein and fat content?

Protein 8%, fat 5%.

What size is it?

150G. Every measurement we hold for this product is in the specifications above.

How long does delivery take?

Your estimated delivery date is shown above and updates automatically. UK orders are sent tracked — standard delivery is £2.99, and free on orders over £39.

How do I track my order?

As soon as your order is dispatched we email you a tracking link, so you can follow it all the way to your door.

What if I need to return my order?

You have 30 days from delivery to change your mind (14 for food, treats and anything frozen). Just email us with your order number and we’ll send the return steps the same working day — see our delivery & returns page for details.

Butcher's Beef & Veg (price-marked pack)

Why we chose it

The by-size feeding guide is unusually specific for a tray this small. It makes portioning for a toy or small dog straightforward rather than a guess.

— Matt, founder

Why buy from Giddy Pets?

Carefully selected by pet ownersEvery product is chosen and quality-checked by people who actually live with dogs, cats and small pets.
Tracked delivery on every orderUK delivery with tracking as standard — and it’s free when you spend over £39.
UK customer supportReal, UK-based humans read every email — usually Matt, the founder. No bots, no ticket numbers.
Easy returns14 days to change your mind, no interrogation. If it’s not right, we’ll make it right.