A matching set solves the problem that a single costume piece often looks like an afterthought in a photograph. A hat on its own tends to read as a hat balanced on a cat, while a hat and scarf together look intentional. Both pieces come in the same Halloween print, across a run of designs that includes pumpkins, spider webs and skulls.

The scarf is the piece a cat is far more likely to accept. Something round the neck registers as less intrusive than something on the head, so if you are working with a cat who has never worn anything, start with the scarf, pair it with food, and add the hat only for the photograph itself. Eleven combinations are listed, mixing hat designs with scarf designs, so the pairing is chosen from the drop-down at checkout.

• Matching hat and scarf in a Halloween print
• Designs include pumpkin, spider web and skull
• Eleven hat and scarf combinations listed
• Suitable for cats and small dogs
• Sold as a set rather than as separate pieces

Who it's for: Cat owners who want a coordinated Halloween photograph, and anyone whose cat will accept a scarf even if the hat lasts thirty seconds.