Cat food offers
We don't run flash sales, discount codes or countdown offers on cat food, so if that's what brought you here, it's better to say so plainly than to dress up ordinary prices as a deal. What we can do is show you how to actually compare value between packs and brands, which matters more than any headline discount anyway.
Why price per kg matters more than the sticker price
A bigger bag or box almost always looks like better value at a glance, and quite often it is, but the only honest way to check is to divide the price by the weight and compare that figure across the packs you're actually choosing between. A small bag at a low price per kg can beat a large one that looks cheaper purely because of its size.
This matters even more with wet food, where pack sizes and pouch counts vary a lot between brands. Working out the price per 100g, or per pouch if that's how you actually feed, tells you far more than comparing one multipack price against another without doing the sum.
Dry versus wet, and mixed feeding
Dry food is generally the cheaper way to feed a cat day to day, calorie for calorie, while wet food tends to cost more but suits cats that don't drink much on their own, since it carries far more moisture. Neither is automatically the better value choice — it depends on what your cat actually needs and will eat.
Plenty of owners mix the two, using dry as the everyday base and wet as a smaller daily addition. That can work out more affordable than an all-wet diet while still giving some of the moisture benefit, though it's worth checking with your vet if your cat has a specific health reason to be on one or the other.
What to actually watch for
A genuinely cheap price on a poor-quality bulk bag isn't good value if your cat eats less of it, or if it doesn't suit them and ends up half-finished in the cupboard. The cheapest price per kg only counts as value if it's food your cat will actually eat and do well on.
Complete food should always be the main part of a cat's diet rather than a complementary one, whatever the price looks like on the shelf — the label will say which it is, and it's worth checking before comparing prices at all.
The cheaper end of the range
Everything below is in stock with us, priced with delivery worked out, and packed and posted by hand in the UK.
Sensor Cat Water Fountain 2.5L
A 2.5L cat fountain that flows when your cat approaches, keeping water fresh and tempting. A clear level window shows when to refill, and the generous tank meets one cat's needs for several days.
From£43.99
Scratch-Resistant Stretch Sofa Cushion Cover
A stretchy jacquard-knit cover that hugs individual sofa cushions to protect them from cat claws and fur. The non-slip, all-season fabric fits most seats and is machine washable for easy care. Sold per cushion size.
From£12.99
Leucillin Antiseptic Skincare Spray for Cats & Dogs
A versatile, alcohol-free antiseptic spray that cleans, soothes, and helps protect your pet's skin from bacteria, viruses, and fungi.
From£16.49
Pressure-Activated Pet Cooling Mat
Press down, feel the cool — this pressure-activated mat absorbs body heat and stays up to 10°C cooler than the room, with no freezing required.
From£34.99
Multi-Layered Felt Cat Cave Bed for All Seasons, Coffee or Beige
A cave bed built up in layers of dense felt, which insulates through winter and breathes rather than trapping heat in summer, offered in coffee brown or beige.
£27.99
Scratch-Resistant Jacquard Sofa Throw
A woven bohemian-pattern sofa throw that drapes over your settee to shield it from cat claws, fur and everyday wear. Tasselled edges and a tightly knit jacquard weave add a decorative, cosy finish. Machine washable.
From£23.99
Window-Mounted Sisal Cat Scratching Post
A suction-mounted pair of sisal columns that gives a cat a proper vertical scratch and stretch on a window or smooth wall, with no drilling and no floor space used.
From£52.99
Absorbent Cotton Gauze Swabs for Pets – Pack of 100
Highly absorbent, low-lint cotton gauze swabs produced in clean conditions — a practical first-aid essential available in three size and ply combinations.
From£4.49
Smart App-Controlled Automatic Pet Feeder
A smart automatic feeder with a clear food hopper, removable stainless steel bowl and app control. Schedule timed portions, record feeding plans and check in remotely, keeping mealtimes steady while you are away.
From£56.99
Palm Tree Cat Tree With Sisal Post And Bowl Bed
A playful palm-tree cat tree with a sisal scratching trunk, dangling teaser pompoms and a clear space-capsule bowl bed below. Compact at around 44cm wide, it gives cats a spot to scratch, perch and snooze.
From£7.99
Iron-Framed Radiator Hammock Cat Bed with Washable Faux Fur Cover
A metal-framed hammock that hooks over a radiator, lined with a removable machine-washable faux fur sleeve, for cats and small pets up to 5kg, in four plain colours.
£21.99
Automatic Cat Water Fountain
A clear automatic pet water fountain with a tap-style spout that circulates fresh, filtered water to encourage your cat to drink. The near-silent pump and large transparent tank let you check water levels at a glance.
£44.99
Common questions
- Do you run discount codes on cat food?
- No, we don't currently run discount codes or promotional offers. Prices are what they are on the day, and rather than dress that up as a sale, we'd rather help you compare packs properly so you can see genuine value for yourself.
- Is a bigger bag of cat food always better value?
- Often, but not always. Divide the price by the weight to get a price per kg and compare that figure directly between packs, rather than assuming size alone means a better deal. It sometimes doesn't, especially when a smaller bag is on a particularly good price.
- Is wet or dry food cheaper to feed?
- Dry food is usually the cheaper option calorie for calorie, while wet food tends to cost more but adds useful moisture to the diet. Many owners feed a mix of both, which can balance cost against the benefits of wet food reasonably well.
- What matters more than price when choosing cat food?
- Whether your cat will actually eat it and does well on it. A cheap food that's left half-finished, or that doesn't suit your cat, isn't good value however low the price per kg looks on the shelf.
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Written by Matt Garnett, who runs Giddy Pets and is a lifelong pet owner — not a vet. This is general information, not veterinary advice, and it cannot replace an examination by the vet who knows your animal. How we write these guides.