Lickimat
We don't have a Lickimat discount code to offer — we've never run one for this brand, and we'd rather tell you that upfront than have you search for a code that doesn't exist. What we do have is a proper range of Lickimat mats, bowls and toys at the shelf price, so here's what the range actually does and how to choose between the shapes.
What a Lickimat actually does
A Lickimat is a textured rubber mat or bowl designed to hold a thin layer of something sticky — pate, yoghurt, mashed food, peanut butter — across raised ridges and suction cups so your dog or cat has to lick it off rather than gulp it down. That slows a fast eater considerably, and the repetitive licking motion is also genuinely calming for a lot of anxious animals, which is why you'll see them used at the vet, at the groomer, or just to take the edge off a stressful car journey.
The range covers flat mats for a quick smear, deeper bowl-style ones like the Wobble and Buddy for wetter food, and freezer-safe designs that turn a five-minute snack into a twenty-minute one once frozen. Most are dishwasher-safe and hold up to daily use rather than being a novelty that gets binned after a week.
Choosing between the shapes
For a dog who bolts their dinner, a flat mat like the Soother or Splash spread with a thin layer of wet food or plain yoghurt is the simplest starting point — lay it flat, no assembly needed. For something that lasts longer, the Buddy and Wobble hold more food in a raised well and can be frozen solid beforehand, which is worth doing before a long car trip or a session left alone at home.
For cats, the range runs smaller and shallower — the Playdate and the cat-specific slow feeders use finer ridges suited to a cat's lick rather than a dog's tongue, and a thinner smear goes further than it would with a dog-sized mat. Whichever shape you pick, start with something your pet already likes the taste of; the mat only works if they're motivated to lick it clean.
From this brand
Everything below is in stock with us, priced with delivery worked out, and packed and posted by hand in the UK.

Silicone Slow Feeder Dog Bowl With Mat
A silicone slow-feeder bowl set into a spill-catching tray mat. The ridged centre slows fast eaters and aids digestion, while the raised mat keeps food and water mess off the floor. Soft, non-slip and easy to wipe clean.
From£13.99

Plush Strawberry Snuffle Mat
An interactive foraging mat with removable plush strawberries that hide treats and kibble. Encourages natural snuffling and slows feeding, providing mental enrichment for dogs, rabbits and guinea pigs alike.
From£13.99

Chase Buddy Boredom Busting Dog Toy
A sturdy chase toy for dogs left alone for short spells, redirecting the energy that turns into barking, pacing and chewed skirting boards into active play.
£23.99

Plush Snuffle Foraging Mat
A roll-up plush snuffle mat with cute animal designs. Hide treats in the folds and let your pet sniff and forage to find them - a rewarding enrichment game that beats boredom and slows feeding.
£13.99

Recordable Dog Talking Buttons with Mat
A set of recordable sound buttons on interlocking non-slip mat tiles that lets your dog 'talk' by pressing for words like food, walks or play. A fun way to build communication and mental enrichment at home.
£28.99

Catit Treat Ball
A rolling cat treat ball that dispenses rewards or closes for ordinary ball play
£7.49

Tarhong Concentric Circle Slow Feeder Bowl for Dogs & Cats
A stylish slow-feeder bowl that encourages healthier, calmer mealtimes — available in blue, grey, or white.
£14.99

Carrot Tumbler Treat-Dispensing Toy
A wobbling carrot-shaped tumbler that dispenses treats as pets nudge it, rewarding play and slowing eating.
£17.99

Sunflower Snuffle Mat Slow Feeder
A felt sunflower snuffle mat, roughly 37.5cm across, with yellow petals and a fluffy brown centre that hides kibble and treats. Encourages natural foraging to slow fast eaters and ease boredom. Ties on to fix it in place; machine washable.
£12.99

Duck Treat-Dispensing Puzzle Toy
A duck-shaped puzzle toy that dispenses treats when your pet presses the paddle.
£36.99

Wooden Cat Foraging Maze Puzzle Box
A natural bamboo foraging puzzle box with cut-out channels and recesses that hold treats, kibble or a bell ball. Encourages cats to paw, hunt and problem-solve, slowing greedy eaters and easing boredom. Approx 28 x 28 x 6cm.
£19.99

Spherical Slow Feeder Licking Bowl
A spherical non-slip slow feeder that paces fast eaters and turns mealtimes into a calming licking ritual. The ridged surface slows gulping, aiding digestion and easing boredom for dogs and cats alike.
From£13.99
Common questions
- Does Giddy Pets have a Lickimat discount code?
- No, we don't currently run one for Lickimat, and we haven't in the past either. The range is priced at the shelf price shown on each product page, and we'd rather say so plainly than have you hunt for a code that isn't there.
- Are Lickimats dishwasher safe?
- Most of the range is top-rack dishwasher safe, but food residue dries hard in the ridges if left too long, so it's worth a rinse under a hot tap straight after use even if you're planning to run it through the dishwasher later.
- Can I freeze a Lickimat?
- Yes, most of the mats and bowls are freezer-safe, and freezing a filled one is the easiest way to make it last much longer — useful before you leave the house or on a warm day when a cold treat is also welcome.
- Is a Lickimat suitable for puppies and kittens?
- Generally yes, though pick a smaller, shallower design for a small mouth and supervise the first few uses to make sure they're licking rather than chewing chunks off the mat itself.
Related
Written by Matt Garnett, who runs Giddy Pets and is a lifelong pet owner — not a vet. This is general information, not veterinary advice, and it cannot replace an examination by the vet who knows your animal. How we write these guides.